Nov 17, 2017

Press Release: Holloway Friendly widens new online underwriting process

Holloway Friendly has widened its new online underwriting process allowing protection advisers to write both full and short term income protection business in minutes, saving advisers time and money.

The service was initially available on their short term income protection product.

In a further bid to improve the fairness of underwriting outcomes for applicants Holloway Friendly has also removed all standard permanent exclusions on its full benefit income protection product.

Mike Taylor, member services director at Holloway Friendly says “This is another major step for Holloway friendly in the world of online underwriting. Protection advisers can now apply for both full term and short term income protection on behalf of their customers in a fraction of the time versus paper applications and ‘big T’ tele-interviews.

The removal of standard exclusions is just as important. Many existing conditions that customers suffer from can be temporary, yet our industry still treats some of these ailments as if they were permanent conditions through its underwriting decisions. That could be an unfair outcome for customers and/or claimants.”

‘’Having the ability to use an interactive underwriting application for both short term and long term Income Protection policies is going to improve customer journey and enhance Holloway Friendly’s excellent customer service” says Chris Shepherd, Head of Protection Sales at adviser firm Albany Park.

Holloway Friendly have also just launched a new and improved website. Advisers can find out more details about the improved online underwriting service and how to access it via or their usual Holloway Friendly contacts.

Adviser training is available on the new online underwriting service upon request.


Further details / different angles…

If you need more details or want a different angle please speak to Andy Milburn, Director of Proposition and Marketing, either by phone on 07375 079727, via DM on Twitter to @Andrewgmilburn or via Andy’s email address

Mike Taylor is available for interview either over the phone or face to face.

In case you didn’t know…

Holloway Friendly is the original Holloway income protection company founded over 135 years ago in 1880 by the MP for Stroud, George Holloway, and was the first insurer in the UK to offer cover against loss of income through accident, or illness.

Holloway Friendly is a mutual friendly society active in the UK advised income protection market. It currently offers products which protect members and their families against income lost through accident and sickness, via financial advisers from its small HQ in Gloucester.

  • Holloway Friendly is financially strong with assets of over £51m under management.
  • It has a good claims record – 96% of all claims paid out in 2016.
  • The mutual has recently recruited a new senior management team led by CEO Stuart Tragheim.

Journalist training support
Are you new to the industry, or would you like to refresh your current protection nous? Either way, if you would like to know more about the UK protection market, or income protection, please contact Andy Milburn on his contact details above.

We would be happy to offer you 121 training based on your needs, in your office, at a time that suits you, if that would help?

Related articles

Jan 18, 2017

Press Release: New team at Holloway Friendly starts to take shape

Last summer Holloway Friendly appointed Stuart Tragheim as its new CEO.

Read more
Apr 13, 2017

Press Release: Insurance companies pressed to improve claims experience

Insurance providers are being called on to work harder to improve the claims experience for clients...

Read more
May 3, 2017

Press Release: Holloway Friendly adds Harwood to its Senior Executive Team

Paul Harwood joins Holloway Friendly as Finance and Risk Director and will oversee the risk management and...

Read more
Download acrobat reader